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The Non-Negotiable Rules for Safely Using ChatGPT and Generative AI in Your Business
The Non-Negotiable Rules for Safely Using ChatGPT and Generative AI in Your Business

In recent years, generative AI tools like ChatGPT have rapidly gained adoption among both individuals and businesses. Within organizations, teams are leveraging these tools for a wide range of tasks, including drafting emails, brainstorming ideas, writing code, analyzing data, summarizing reports, and even creating media such as videos and images.Read more

December 12, 2025
Tech Marketing Engine
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The Fire Drill: Why You Must Regularly Test Your Data Backup (and How to Do It Easily)
The Fire Drill: Why You Must Regularly Test Your Data Backup (and How to Do It Easily)

Your backup software may show a daily green “success” message, and weekly reports tell you everything is fine. While this feels safe, ask yourself this critical question: when was the last time you actually restored a file from that backup? If the answer is never, you are gambling with your business data. A backup system without regular testing is like a fire alarm that’s never been checked, you don’t want to discover it’s failing during an emergency.Read more

December 12, 2025
Tech Marketing Engine
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How to Audit Your Microsoft 365 Licenses and Stop Paying for Empty Seats
How to Audit Your Microsoft 365 Licenses and Stop Paying for Empty Seats

Your Microsoft 365 bill arrives every month and it is easy to treat it as just another cost of doing business. However, much of that spending may be going to waste. Licenses often remain assigned to former employees or to staff who don’t need premium features which a problem known as SaaS sprawl. This silent drain on your budget can be addressed quickly (sometimes in just a few hours). A Microsoft 365 cleanup isn’t about cutting corners. It is about using resources wisely and ensuring every license serves a purpose. Let’s stop paying for empty seats and reclaim that value.Read more

December 12, 2025
Tech Marketing Engine
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Non-Negotiable Rules to Stop Employees From Leaking Client PII to Public AI Tools
Non-Negotiable Rules to Stop Employees From Leaking Client PII to Public AI Tools

Imagine one of your employees trying to be efficient and uploading a document containing a client’s personal information into a public artificial intelligence (AI) chatbot to draft the perfect email. It feels harmless in the moment but that single upload places a client’s personal information on a third-party system you don’t control. A well-intended shortcut suddenly turns into a risk with real consequences. With public AI tools multiplying and employees hunting for faster ways to work, keeping client personally identifiable information (PII) from slipping into the wrong hands has become a major priority for every business. The rules outlined below give your team clear and actionable guidance to maintain efficiency while keeping client information safe and secure.Read more

November 7, 2025
Tech Marketing Engine
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Automating Routine IT Tasks for Small Business Efficiency
Automating Routine IT Tasks for Small Business Efficiency

For small businesses, maximizing time and resources is critical. This is especially true for those who have limited resources. While the digital demands of today’s business environment continually increase, the IT budget often does not. Doing more with less has become a mantra many small businesses have needed to accept. That is why it is more important than ever to adopt an automation framework to increase productivity while maintaining a high level of security and compliance.Read more

September 12, 2025
Tech Marketing Engine
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Merging Your Business? The Essential IT Due Diligence Checklist for SMB Acquisitions
Merging Your Business? The Essential IT Due Diligence Checklist for SMB Acquisitions

Merging can feel like a fresh start. Two companies are joining forces, new customers are on the horizon and there will be a bigger footprint in the market. However, there is a side of this process that doesn’t make it into glossy press releases and that is the messy and technical reality of blending systems, data and processes.Read more

August 16, 2025
Tech Marketing Engine
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